biz · marketing

Top Posts on Facebook

I’ve been looking through my posts on facebook to see what drives high engagement. Take a look at the following top posts I’ve gathered:

22/12/16 – Event Update
37 actions
Screen Shot 2017-07-21 at 2.47.14 PM.png

4/1/17 – Product Shot
57 actions
Screen Shot 2017-07-21 at 2.45.50 PM.png

13/2/17 – New Product Announcement
30 actions
Screen Shot 2017-07-21 at 2.45.15 PM.png

16/3/17 – Product Update
39 actions
Screen Shot 2017-07-21 at 2.43.46 PM.png

27/4/17 – Event Shoutout + Product Shot
20 actions (but very good reach, no idea why)
Screen Shot 2017-07-21 at 2.43.20 PM.png

21/5/17 – Gratitude Post
15 actions
Screen Shot 2017-07-21 at 2.42.35 PM.png

18/7/17 – Stockist Announcement
37 actions
Screen Shot 2017-07-21 at 2.41.56 PM.png

I’m pretty amazed that 3 out of 7 of my top posts were not styled shots and simply shot by a phone camera. I think what drives engagement is really the content; when you bare your heart, people tend to connect at a deeper level with you. โค

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